Market map
What people are actually buying
Twenty services, ranked by how often they are commissioned rather than by what they bill. Each one carries an indicative price band, a realistic turnaround, and the specific question worth asking a supplier before you sign — because a market map that only lists what people sell is an advert.
- 20
- Services mapped
- 5
- Categories
- 11
- In high demand
- 2026
- Rates gathered
Showing 20 of 20.
3D product modelling
3D content production Very highBuilding a web-ready model of a physical product from photos, drawings or a CAD file.
CGI product photography
3D content production Very highRendering catalogue and campaign imagery from 3D instead of photographing physical samples.
CAD to web optimisation
3D content production HighTurning a 400 MB STEP or JT assembly into something a browser can load in under three seconds.
Product configurator development
Software & configurators Very highThe interactive build-your-own experience, its rule engine, pricing and commerce integration.
AR try-on & placement
Software & configurators HighView-in-your-room and try-on, delivered through AR Quick Look, Scene Viewer or WebAR.
Custom WebGL application
Software & configurators HighBespoke real-time 3D — a planner, a viewer, a training tool, a showroom.
Laser scanning & reality capture
Reality capture HighTerrestrial or mobile LiDAR of a site, registered into a single coordinate system.
Drone survey & inspection
Reality capture HighAerial photogrammetry and inspection imagery, flown to a planned ground sample distance.
Photogrammetry capture
Reality capture ModeratePhotographic reconstruction of physical objects into measured, textured 3D.
Scan-to-BIM / as-built modelling
Reality capture HighTurning a point cloud into a structured Revit or IFC model with real object semantics.
Digital twin build
Industrial & simulation Growing fastLive plant or asset data bound to real geometry, with history and alarms.
Production line simulation
Industrial & simulation ModerateDiscrete-event modelling of throughput, buffers and constraints before capital is committed.
Robot cell simulation & offline programming
Industrial & simulation ModerateReach, cycle time, collision and program generation for a robot cell, before it is built.
VR training & simulation
Industrial & simulation GrowingProcedural or safety training delivered in VR, with assessment and reporting.
Asset pipeline engineering
Advisory & enablement GrowingAutomating CAD-in to budgeted-asset-out, so the hundredth SKU costs what the tenth did.
PIM & catalogue integration
Advisory & enablement HighMaking the 3D catalogue a projection of the product master rather than a second, diverging copy.
3D performance audit
Advisory & enablement ModerateFinding out why the existing experience is slow, on the devices customers actually use.
3D commerce strategy & analytics
Advisory & enablement GrowingDeciding which SKUs deserve 3D, and measuring whether it moved conversion or returns.
Specialist staff augmentation
Advisory & enablement HighBorrowing scarce three.js, technical-art or pipeline skills for a defined stretch.
Managed 3D delivery & hosting
Advisory & enablement ModerateServing, transcoding and versioning 3D assets at production scale.
Bands are indicative global planning figures in the region you have selected, converted from a USD baseline at a fixed rate. Onshore and offshore rates differ by 3–5× — a configurator build quoted in San Francisco and one quoted in Ahmedabad are not the same number and should not be. The same service name also covers wildly different scopes between suppliers. Use these to sanity-check a quote, never to set a budget.
Reading a quote
Four things that move a price by 10×
Scope hidden inside a familiar noun
"As-built model" spans a massing block and a model with bolt holes. "Digital twin" spans a 3D dashboard and a validated simulation. Two quotes for the same words routinely differ by an order of magnitude, and both are honest. Pin the deliverable, the level of detail and the tolerance in writing before comparing numbers.
Revisions and source files
Per-SKU modelling quotes rarely include more than one revision round, and often exclude the source file entirely. A model you cannot re-open is a model you will pay to rebuild the first time the product changes. Ask what revision three costs and who owns the authoring file.
Which device it has to run on
A scene that holds 60 fps on the studio's workstation and 9 fps on a mid-range Android has failed, and you will only find out after launch. Any proposal for interactive 3D should name a target device, a triangle budget and a payload ceiling. If it does not, that is the first thing to send back.
Where the rules live afterwards
The expensive part of a configurator is never the 3D — it is encoding what the factory can actually build, and keeping that in step with the ERP. If the option catalogue ends up owned by the agency's CMS rather than your product master, you have bought a second source of truth that will start diverging within a year.
Honesty
Where we would tell you not to bother
Most catalogues have a few dozen SKUs where 3D pays for itself and a long tail where it does not. Configurable, high-consideration and returns-prone products earn it. A $12 accessory with one colourway does not, and modelling it will cost more than it ever returns.
The same applies upward. If your product has three options and they are all colours, you need good photography and a swatch picker, not a rule engine. We have talked more than one prospective client out of a configurator, and theROI calculator on the pricing page is built to return a negative verdict when the numbers warrant one.
Bands are indicative global planning figures in the region you have selected, converted from a USD baseline at a fixed rate. Onshore and offshore rates differ by 3–5× — a configurator build quoted in San Francisco and one quoted in Ahmedabad are not the same number and should not be. The same service name also covers wildly different scopes between suppliers. Use these to sanity-check a quote, never to set a budget.
Not sure which of these you need?
Describe the product and the problem. If the answer is a service we do not sell, we will say so and point you at who does.
We reply to every enquiry within one business day, in your timezone — with a frame budget, not a brochure.