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Furniture & interiors

Three studio visits became one

Modular kitchen retailer202416 weeks

28 studios across four markets

3 → 1
Studio visits per sale
26%
Higher average order value
0
Unmanufacturable plans reaching the factory

The challenge

A kitchen quote took three studio visits and a designer's afternoon in a desktop tool the customer never saw. Around a third of plans drawn were not manufacturable at the sizes drawn, discovered at the factory.

How we approached it

A browser room planner carrying their real carcass increments, front ranges and hardware compatibility. Walls, services and door swings constrain placement, so the plan cannot put a tall unit over the gas riser. The output is a cutting list, not a mood board.

What we delivered

  • Module catalogue with real size increments and compatibility rules
  • Room constraints: services, windows, door swings, ceiling height
  • Continuous pricing — the total moves as the room is drawn
  • DXF cutting list emitted to the panel saw
“Customers design more ambitious kitchens when they can see them. That was not the outcome we were trying to buy, and it is the one that paid.”
— Retail Director

More work

Other projects

Figures on this page are illustrative composites, not audited client metrics, and the client is unnamed by design. They indicate what this kind of engagement is worth measuring — not what it is guaranteed to return.

Bring us the product you were told could not be configured.

Tell us the option count, the CAD you already have and the frame budget you need to hit. An engineer reads it and replies with a straight answer — including when the answer is that good photography would serve you better.

We reply to every enquiry within one business day, in your timezone — with a frame budget, not a brochure.