Industry
Jewellery & luxury
Where the render has to survive being compared to the real thing.
- Hybrid
- Real-time interaction, path-traced hero
- 31%
- More made-to-order enquiries
- 1:1
- True-scale AR on hand
Made-to-order configurators, stone and setting visualisation, and high-fidelity CGI for jewellery and watch brands.
Jewellery is the hardest rendering problem in commerce — dispersion, caustics and metal reflections are exactly what real-time engines approximate worst. We use a hybrid: real-time for interaction, a cached path-traced still for the moment of purchase, both from one configuration.
What we usually walk into
- Real-time renders of gemstones that read as plastic
- Made-to-order journeys with no way to preview the combination
- Photography cost per SKU on inventory that may never sell
- Customers unable to judge scale on a hand
From the field
A bridal range serves a real-time configurator for exploration and a cached path-traced still at the point of decision — the same configuration, two renderers.
Bring us the product you were told could not be configured.
Tell us the option count, the CAD you already have and the frame budget you need to hit. An engineer reads it and replies with a straight answer — including when the answer is that good photography would serve you better.
We reply to every enquiry within one business day, in your timezone — with a frame budget, not a brochure.